Client
Cuyahoga Community College (Transfer Center Department)
Click here to visit Transfer Center
Year
06/01/2024
Project Deliverables
Facebook Content Creation, Facebook Banner, Promotional Video, Rack Card, Flyer Templates
Cuyahoga Community College transfer Center
Project Scope: Various Deliverables over six months employment period
As a Marketing Content Creator for the Transfer Center, my primary focus was developing a social media strategy for the 2025 school year. I created engaging and relevant content across various platforms to promote the center’s services and support student success. Over time, the role evolved, and I was offered a graphic design internship, which allowed me to further hone my skills as a designer.
Promotional Video
I led meetings with the Transfer Center team, including specialists and the director, to learn about their goals and daily tasks. I interviewed them to understand their mission and developed a branding strategy that showcased their services. This effort produced a clear visual identity and messaging that matched the center’s goals and connected with their audience. The promotional video was part of the 2025 social media strategy, created based on the insights from the interviews.
Social Media
Here are samples of social media posts I made at the Transfer Center. I aimed to maintain consistent branding and a cohesive look across all materials, following the Cuyahoga Community College Style Guide.
Rack Card
This rack card promotes The Transfer Planning Timeline, focused on credit count and progress in the Transfer Journey. The Transfer team requested a print version for distribution.
Flyer Templates
Flyer templates were made for the Transfer Center to promote events and share information about the Transfer Journey. There were no existing templates, making this a crucial step for future student advertising. These flyers are modern and stylish, aligning with the Cuyahoga Community Colleges AP Style Guides for typography, colors, and photography.
